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Hybrid media activism: Ecologies, imaginaries, algorithms

Autor: TRERÉ, Emiliano

Editorial: Routledge

Categoría: Sociología de la comunicación

Enlace: https://iamcr.org/publications/members-books/book-trere-2019?fbclid=IwAR3Lj6wgA10cNhtdKuTs-ahzTkQfKF0jogB6ETe0zO1EXvfv3KUOAqm1V3k

 

 

This book is an extensive investigation of the complexities, ambiguities and shortcomings of contemporary digital activism. The author deconstructs the reductionism of the literature on social movements and communication, proposing a new conceptual vocabulary based on practices, ecologies, imaginaries and algorithms to account for the communicative complexity of protest movements. Drawing on extensive fieldwork on social movements, collectives and political parties in Spain, Italy and Mexico, this book disentangles the hybrid nature of contemporary activism. It shows how activists operate merging the physical and the digital, the human and the non-human, the old and the new, the internal and the external, the corporate and the alternative.




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